On my way to work I saw this at both Caledonian road station and Holborn station.
My favourite thing about this is it's strap line: 'The last place you want to go'.
My least favourite thing is 'most happening department store'.
(It just makes me think of Mrs. Doubtfire.)
It's got a nice cheekiness.
The other two in the campaign are fine too, except they're pretty much exactly the same.
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